Tuborg Romania, one of the largest players in the beer market, named Gheorghe Andresz as sales vice -president. Previously, he has held key roles and supervised the implementation of sales tactics of several companies, in countries such as Romania, Hungary, Republic of Moldova and Cyprus. «I wish Gheorghe Andresz welcome in the Tuborg Romania team. As a sales specialist with extensive experience, he is the professional with whom we can manage the current challenges of the drink market. Our goals for 2025 include ambitious targets and a recalibration of the commercial strategy, and I am convinced that together we now have all the strengths to strengthen the position of our brands and reach the sales targets, ”said Yoav Bar, CEO of Tuborg Romania. «I join the Tuborg Romania team with the certainty that I am surrounded by colleagues with experience and the ambition to perform. The beer industry offers opportunities for those who act with vision, strategy and agility, and are eager to explore new commercial directions, which will ensure the supremacy of our brands between consumers' preferences, ”said Gheorghe Andresz, Vice President Tuborg Romania. As a sales vice -president, Gheorghe Andresz takes over extended commercial responsibilities and will have a decisive role in increasing sales volumes and making distribution channels, by formulating clear strategies and transposing them into performing commercial tactics. United Romaneian Breweries Bereprod, the manufacturer of the Tuborg beer, had a turnover of 659 million lei, up 20% compared to the previous year. Currently, the portfolio includes: Tuborg, Tuborg 0.0%, Carlsberg, Carlsberg Luma, Carlsberg 0.0%, Holten, Skol Original, Guinness, Kilkenny, Weihenstephanter, Grimbergen, Kronenbourg 1664 Blanc, Angelo Poretti, Bucur, Somersby, as well as granins on the market soft drinks.
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