Bitget, the main cryptocurrency and web3 company trading platform, announced its strategic partnership with Sweat, the innovative ecosystem of the Movement Economy, reducing the input barriers for the Web2 public and connecting it to the web3. The alliance was revealed at the Dubai Esports Festival 2025 (DEF), where participants have experienced the future directly through interactive activities that transform physical activity into Crypto rewards. From Dubai Airport to Sheikh Zayed Road, the most prominent city advertising panels are now wearing a powerful message: Own Your Movement. Power Your Wallet.
«We transform physical activity into financial power,» said Oleg Fomenko, co-founder and CEO Sweat. «It is about rewarding the most natural human behavior, movement, with digital property.»
COO Bitget, Vugar Usi Zade He added, «our mission was always to make the connection between Web2 and Web3, and what better way than something as universal as the movement? This partnership makes Crypto accessible in a human way-through a natural movement we do every day,» he added.
The collaboration begins with state-of-the-art innovations, including the movement coach based on artificial intelligence has Sweat, MIA, and extended multi-chain wallet. At the same time, for Bitget, this partnership is another strategic step in his view of connecting traditional and decentralized digital economies without problems.
«We build bridges, not walls,» Vugar stressed. «Meeting users where they are already, in this case, through their daily movement, we create the most natural ways of web3. Whether you are an enthusiast of or curious Crypto, this partnership makes the transition effortlessly and reward.»
This is not just another partnership in the industry – it is a movement that combines fitness with finances, redefining how people interact with digital assets. Sweat and Bitget write the next chapter of Crypto's mainstream adoption by transforming routine activity into a financial opportunity. As the Dubai horizon lights up with SWEAT X Bitget advertising panels, one thing is clear: the future web3 is not just about staying and looking at diagrams. Sometimes you have to move to demonstrate what you can.
About Sweat
Sweat is a web3 platform that encourages physical activity by rewarding users for movement. It uses $ Sweat, a token won by steps, to transform the movement in value that can be used, increased, traded and spent in the economy of movement. The token is stored in the Sweat wallet, a mobile application with over 20 million downloads and over 3 million monthly active users. By free downloading the Sweat wallet, users around the world can start winning $ swat and join the movement economy, where each step matters.
About bitget
Established in 2018, Bitget is the main exchange of cryptocurrencies and web3 company in the world. Serving over 120 million users in over 150 countries and regions, Bitget Exchange is committed to helping users to trade smarter with its innovative copy trading and other trading solutions, while providing real-time access to Bitcoin, Ethereum and other cryptomone prices. Previously known as Bitkeep, Bitget wallet is a world-class crypto multi-chain wallet that offers a wide range of comprehensive Web solutions and functions, including wallet function, token swap, NFT market, DApp browser and many more. Bitget is at the forefront of promoting Crypto adoption through strategic partnerships, such as his role as an official Crypto partner of the largest football league in the world, LALIGAin Eastern, Sea and Lamam markets as well as a global Turkish national athlete partner Buse Tosun Çavuşoğlu (World Champion in Fights), Samet Silver (Boxing gold medal) and Primary (national volleyball team), to inspire the global community to embrace the future of cryptocurrencies. For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord | Bitget wallet
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