PANAMA, April 16, 2026 – BingX, a leading cryptocurrency exchange and Web3-AI company, announced today that it will renew its partnership with Chelsea FC, strengthening its long-term position as a global leader in sports partnerships. The partnership with Chelsea FC paved the way for BingX's involvement in sports, evidenced by the recently announced partnership with Scuderia Ferrari HP. The extension of the collaboration with Chelsea demonstrates BingX's strategy to align with world-class institutions, expand its international presence and connect the rigorous discipline of elite teams with the performance of next-generation crypto trading. Since the beginning of the partnership, BingX and Chelsea FC have united under a common philosophy symbolized by «Train for greatness»: discipline, precision and continuous improvement. This period was marked by Chelsea FC becoming world champions with their historic win in 2025, alongside impactful activations such as the 'Trained on Greatness' campaign and John Terry's appearance alongside BingX at TOKEN2049 Singapore, reinforcing both performance and global engagement. The expanded partnership follows 2.5 years of successful collaboration, where BingX has evolved from the position of «Official Sleeve Partner» to deep integration as «Official Training Wear Partner». «By renewing our partnership with Chelsea FC, we reaffirm our commitment to world-class sports partnerships,» said Pablo Monti, BingX spokesperson. «At the heart of this collaboration is a shared belief in the values that drive elite performance: discipline, preparation and continuous improvement, aligning peak athletic performance with the precision of AI-powered crypto transactions.» «Together with Chelsea FC, we are proud to join the club, from daily training to brand stories, connecting our brands through visibility during training, behind-the-scenes content and global digital channels.» John Rogers, Head of Partnerships at Chelsea FC, said: «We are proud to extend our partnership with BingX and continue the strong work already done with our main partner and training equipment partner. From the beginning, they have shared our vision to embrace innovation while putting the fans and community at the heart of everything we do together.» «This expansion reflects the strength of our relationship and confidence in the potential of the digital world to enhance the experiences of our global fan base.» As the 2026/27 season unfolds, this partnership will remain anchored in a shared mindset that values consistency, innovation and long-term growth, with both entities – BingX and Chelsea FC – united in their ambition to maintain the highest standards both on the training pitch and in crypto trading.
About BingX
Founded in 2018, BingX is a leading cryptocurrency exchange company serving over 40 million users worldwide. Ranked among the top five global crypto derivatives platforms and a pioneer in copy trading, BingX meets the ever-evolving needs of users of all experience levels. Powered by a full range of AI-based products and services, including futures, spot, copy trading and TradFi offers, BingX provides users with innovative tools designed to improve performance, confidence and efficiency. BingX is the main partner of Chelsea FC since 2024 and became the first official crypto exchange partner of Scuderia Ferrari HP in 2026. For media inquiries please contact: media@bingx.com For more information visit: https://bingx.com/
About Chelsea Football Club
Chelsea Football Club is one of the leading football clubs in the world and our men's team is the reigning world champion after winning the 2025 FIFA Club World Cup held every four years. We previously won the 2021 edition of the competition, held in 2022 due to the pandemic, success which followed our second UEFA Champions League victory. The women's team, Chelsea Women, are also multiple trophy winners. Founded in 1905, Chelsea is London's most central football club, based at the iconic 40,000-seater Stamford Bridge stadium. Nicknamed 'The Blues', the club lifted the Champions League trophy for the first time in 2012 and domestically have won the Premier League five times, the FA Cup eight times, the League Cup five times and the Football League Championship once in 1955. Victories in the Champions League and UEFA Super Cup in 2021 made Chelsea the first club to win UEFA's big four club competitions twice, following on from previous successes in the same two competitions as well as in the Europa League and the Cup Winners' Cup. Following the addition of the UEFA Conference League in 2025, The Blues are the only club to have won all existing European club competitions. Chelsea Women enjoyed resounding success and in 2025 won the FA Women's Super League for the sixth consecutive time and eighth time in total. The FA Women's Cup has been won six times. We have also won the FA Women's League Cup four times and reached the final of the UEFA Women's Champions League in 2021. In two seasons, 2020/21 and 2024/25, we have achieved the domestic treble of trophies. As well as having some of the most recognizable players in the world, Chelsea have also invested in our future with a state-of-the-art academy and training center in Cobham, Surrey. Since opening the Academy building in 2008, the club has won seven FA Youth Cups, the UEFA Youth League titles in 2015 and 2016, as well as the Premier League U23 and U18 domestic championships, most recently in the 2019/20 and 2017/18 seasons. The Chelsea Foundation boasts some of the most extensive community initiatives in sport, helping to improve the lives of children and young people around the world.